Thursday, September 25, 2008

What I learned from Photoshop:Branding

As usual, learning about Photoshop has taught something about life.
Like "Branding"- what design companies do, to figure out just who might buy their client's products so they can even make them more appealing in the way they are packaged and sold.
Guess what- political campaigns do it too.
Look at Sarah Palin- she is everything McCain isn't. A women, young, a NRA member, a mother of a special needs child, a mother with a pregnant teen and a son in the army headed to the Middle East.
And it is naive to think that there were not strategist, in a small room all weekend long with take out containers all over the table, figuring out who just might buy what they were selling and how to make it more appealing.
Of course Obama had the same thing happen to- it is the meaning of a VP in this country-to appeal to the people who are still on the fence- which makes no sense to me- because barring the unlikeness of the President ending up dead or something, they have very little to do, but they seem very important as a "statement" during the election.
What seems more and more silly, is the categories the campaigns and the media want to use to "Brand" us, they don't seem to really fit anymore....cause how do you fit me, who thinks..... wolves are not evil and should be protected and we need to conserve way more land in wilderness areas for their benefits, we can find other ways to " fuel" our extravagant habits. But I also think that our right, like "the right to bear arms" is what makes this country great and has to be protected, as do our other rights like- freedom of speech or assembly,because too many great people have served and died for these ideals- including many men in my own family and it is what set us apart from the rest of the world.
America is a place where it doesn't matter who or what your father did- you can get ahead.
But it is also a country that is full of people who can't get ahead, for whatever reason and I don't believe they should be left behind.It is just down right stupid to not invest in our children, all our children! If we do not want to be weighted down under welfare, and the uninsured, then invest Now in our children- in schools, in teachers, in scholarships and funding so kids can go on to college if they want to. Which leads me to other thing I am passionate about I hate "Waste", waste of our tax dollars, where once the money trickles down through all the elected officials, it doesn't seem to get to the people who need it. Where big business and government interest seem to get all the money they need, but rural clinics have to turn people away cause they're overwhelmed
I hate all waste,the waste of a precious life, that does start at conception and has the right to be born and the waste of a wonderful mind that just needs to be educated and nurtured.
I hated the waste of our great planet- whether all the facts of global warming are true or not you don't have to be a scientist to know we can't throw crap into our water systems and suck out all of the planet's natural resources out and throw toxins into the air and not expect a reaction.
Have you been to a dump lately? We consume more then we need to and don't take minimal effort to curb it- like not buying for " convenience" when all we are saving ourselves is a couple minutes and creating a truck load of trash. Recycle- it does not have to a decisive action- its just taking the time to stick a tuna can in one bin instead of in another- what is so threatening about that?
We polarize everything in this country- we can't help it.
If you recycle- you must be a member of Green Peace.
If you vote Democrat- you must be a socialist
If you hunt- you must be a redneck hick
People- its just a tuna can!

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